Amazon Girls’ Tech Day is a high-energy, celebratory STEM experience designed to help girls see that technology is for them, and that there are a host of routes into it. Delivered in partnership with Amazon, Creative Hut brings the programme to life through immersive workshops, role-model conversations and practical, confidence-building challenges.
From robotics and coding to VR experiences and live Q&A panels with inspiring women working in tech, Girls’ Tech Day gives students a meaningful, memorable introduction to the opportunities available in STEM and the pathways that can follow.
The Background: A global programme with a local mission
Girls’ Tech Day forms part of Amazon’s wider community engagement work, created to help address the gender gap in technology by inspiring girls and young women to explore STEM and see the careers available to them.
Creative Hut’s involvement in Girls’ Tech Day began in Dublin in 2022 and has since expanded across Europe – with seven events delivered to date: four in Dublin, two in London, and one in Zaragoza, Spain. This includes delivery of the UK’s first Amazon Girls’ Tech Day at Uxbridge College / West London Institute of Technology in January 2025.
Creative Hut has also supported Amazon’s broader Girls’ Tech Day activity beyond Europe, including delivery in the USA.
The Challenge: Confidence, representation and access to real-world tech
While many girls show early curiosity in STEM, barriers often appear quickly – from confidence and representation to uneven access to equipment and hands-on learning.
Girls’ Tech Day was designed to tackle these barriers by creating an experience that is:
- Practical (hands-on workshops)
- Relevant (real-world tech)
- Confidence-building (teamwork and problem-solving)
- Aspirational (women role models in tech)
- Celebratory (high-energy environment)
Girls’ Tech Day is one of the most impactful experiences we deliver in education. Wherever it takes place, the outcome is the same – girls leave feeling energised, capable and excited about what a future in tech could look like.
— Gareth BoldsworthCEO & Founder | Creative Hut
The Solution: A high-energy day combining workshops, role models and hands-on tech
With multiple events having taken place over the past few years, Girls’ Tech Day follows a proven format that keeps energy high while giving students meaningful time with hands-on tech.
At the UK’s first Amazon Girls’ Tech Day at Uxbridge College / West London Institute of Technology, the day opened with an inspirational welcome before students rotated through a carousel of interactive workshops – from LEGO robotics and coding activities to VR and immersive tech experiences.
Alongside the workshops, students took part in an interactive Q&A panel with women working at AWS, who shared their career journeys, offered advice and answered questions directly from the group.
The day closed with more hands-on sessions and a celebratory finish, with lunch, refreshments and goodie bags helping to reinforce the sense that this is a unique, confidence-building experience – not just another school day.
The Impact: Belonging, confidence and “I can do this”
The goal behind Girls’ Tech Day is to move our attendees from thinking “tech is interesting” to “tech is for me” – creating a moment that shifts perception.
Previous event partners have emphasised the importance of showcasing tech pathways early. Yaseen Akhtar, Managing Director at the West London Institute of Technology (Business Skills, Growth and Partnerships), said hosting the UK’s first Amazon Girls’ Tech Day was an opportunity to highlight STEM learning in a dedicated learning environment and “provide inspiration for future generations”.
Ben Watson, Data Centre Operation Manager at AWS, added that AWS’s goal is to “inspire and empower young women to explore their potential in technology” and that events like Girls’ Tech Day help make opportunities visible and tangible for students.
Looking Ahead: Growing Girls’ Tech Day in 2026 and beyond
With momentum continuing into 2026, Girls’ Tech Day is already reaching new cohorts of students.
The most recent UK event, held at Richmond upon Thames College, welcomed 115 Year 7 and Year 8 pupils from The Richmond upon Thames School for a full day of immersive, hands-on STEM learning.
Throughout the day, students rotated through interactive sessions covering coding, robotics, engineering, design and immersive technologies, alongside a panel discussion with women working across Amazon, giving them first-hand insight into careers in the sector.
As Girls’ Tech Day continues to grow, the focus remains on reaching more students while building on the hands-on, high-energy experience that makes the programme work.
Beyond the UK, further events are also planned across Europe and further afield as the programme continues to expand.